Take the next step in your digital PR career with an opportunity to support creative, results-driven campaigns for a global, award-winning performance marketing agency.

This is an excellent opportunity for a media relations and social media professional with 1 to 2 years’ experience who wants to grow their skills across digital PR, Reddit strategy and integrated search campaigns.

Job Overview
This Digital PR Specialist role is a hands-on position where you’ll support every part of the team’s digital PR activity.

Reporting to the Digital PR Manager, you’ll research opportunities, build targeted media lists, draft and send outreach, support social media calendars and Reddit organic strategies, and help report on campaign performance.
The team is looking for a fast-working, results-focused professional with excellent communication and interpersonal skills, plus a competitive, positive and proactive attitude.

Please note this is a pipeline role linked to anticipated business growth.

Here’s what you’ll be doing:

• Delivering digital PR and Reddit strategies tailored to client goals, from brand awareness and reputation to engagement, website traffic and search visibility
• Monitoring industry trends, competitor activity and real-time conversations, including on Reddit, to uncover opportunities
• Supporting client onboarding, campaign setup and research
• Supporting outreach to media, bloggers, influencers and community moderators to earn mentions, backlinks and quality coverage
• Researching subreddits and threads where clients’ branded profiles can join, engage and comment
• Working with designers and videographers to produce high-quality visual and video content when needed
• Building authentic relationships with online communities, influencers, partners and brand advocates to strengthen brand loyalty
• Tracking and analysing campaign performance using platform analytics and tools such as SEMrush, Writesonic, Sprout Social, Meltwater and Rival IQ
• Using performance data to optimise strategies and improve ROI, visibility and campaign effectiveness
• Keeping up to date with digital PR, SEO, GEO and social media trends
• Working with SEO, paid media and content teams on integrated, search-everywhere campaigns
• Sharing creative ideas for new campaigns, trends and engagement opportunities
  
  

• A bachelor’s degree in communications, marketing or a related field
• At least 1 to 2 years’ experience in media relations and social media, either in-house or agency side
• Proven experience creating social media content
• A track record of successfully pitching media and earning coverage
• A good understanding of digital marketing, online business and emerging trends
• Strong written and verbal communication skills
• Excellent organisation and time management
• Proficiency in Microsoft Word, Excel and PowerPoint
• The ability to work well both independently and as part of a team
• Solid critical thinking skills and a passion for building relationships
  
  

• Base salary of $58,000 to $65,000 DOE
• Discretionary annual bonus of up to 10% of salary
• Medical, dental and vision cover with a choice of plans
• Flexible paid time off
• 16 weeks’ maternity leave and 6 weeks’ paternity leave
• HSA with employer contribution, plus healthcare and dependent care FSAs
• Employer-paid disability, life and AD&D insurance
• Wellbeing app subscription and virtual healthcare support
• 401(k) retirement plan with Roth option
• Home office technology stipend
• Clear progression from Specialist through to Lead, Manager and Director level